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delivering engagement with technology

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Project Portfolio

Maryland Speech-Language-Hearing Association

In 2008, bytes & words began working with Maryland Speech-Language-Hearing Association (MSHA) to professionally brand the Association and revitalize marketing and communications to the statewide population of licensed Speech-Language Pathologists and Audiologists.  Since then, we have worked closely with MSHA to engage members through the website, email communications and Facebook while reducing administrative costs.

Solutions Provided

  • Branding, Letterhead, Business Cards
  • Website w/online payments, membership management system, job bank, banner advertising, dynamically updated member directories, forms-based Annual Convention administration
  • Email Marketing
  • Social Media – setup & maintenance
  • Hosting, Domain & Email Management
  • Search Engine Optimization

Achievements

  • Created new revenue streams with web addition of paid banner ads, job ads, and public provider directory
  • Streamlined event management through online registration and payments
  • Established Members-Only restricted sections for protected information
  • Fostered regular member engagement through communications calendar, integrating postings through web, social media and  Constant Contact email for maximum coverage
  • Worked successfully with association management and changing Board of Directors + Committees through 4+ years of development and growth
MSHA Website MSHA on Facebook