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Project Portfolio

SPEECH PATHways, Inc.

In 2006, bytes & words partnered with founder Kimberly Bell of SPEECH PATHways, a leading Maryland Speech Pathology Clinic, to kickstart marketing for the Clinic’s diverse therapy services and community programs. We first developed a corporate brand and applied it to several affiliated programs and then created a highly visual and user-friendly website, completely rewriting and redeveloping content. We integrated Constant Contact Email Marketing to get the word out about programs, classes and the philanthropic efforts and supported several phases of Facebook graphic redesign.

Through the years we have worked with SPEECH PATHways to focus digital and print marketing — including brochure and exhibit design — to help grow the business into various channels. In 2012, the Clinic moved to a much expanded facility in Westminster, Maryland, securing its place of prominence in the business community and the lives of Maryland kids and families.

bytes & words has contributed significant time since 2008 to the SPEECH PATHways Foundation, a nonprofit foundation that seeks to improve the lives of Carroll County kids with special needs.

Solutions Provided
  • Brand, Letterhead/Card Design
  • Website
  • Email Marketing with Constant Contact
  • Social Media Setup
  • Print Collateral – Brochures, Program Flyers, Forms
  • Exhibit Design/Production
  • Hosting, Domain & Email Management
    Search Engine Optimization
Achievements
  • Launched Clinic into a period of rapid growth in programs, staff, eventual move to much larger location.
  • Reorganized web architecture delivers information dynamically in organized framework and convenient sidebars.
  • Advised continuously on best marketing practices for events and programs, developing content, and SEO
  • Website has attracted rave reviews and brought Clinic to the attention of Hollywood and Major News Networks
  • Supported client through 5+ years of business development and growth
SPEECH PATHways Website